Sunday, June 14, 2009 / 9am-4pm- Chandler, Arizona

Thinking about a new business? Opened the doors but no one is walking through them? Are you a victim of “the new economy” and considering working for yourself?

Don’t make the same mistakes so many new businesses make- save yourself money, time and heartache by knowing how to leverage PR, Marketing and Social Media for your new business.

Sometimes the most important part of marketing is knowing what NOT to do. Learn “Top Ten Marketing Mistakes Startups Make” so you can avoid the roadbumps.

You’ll need to let people know about your new business- how do the companies featured on the news get there?  For the basics of PR and how to deal with the media, you can learn how to target the right reporter and pitch the right story to gain free exposure through the media with this step by step tutorial.

You keep hearing about Twitter and Facebook, but you’re not sure how to actually use it for your own business. Is it worth the time? What if my customers aren’t on social media? Learn the answers and how to leverage these tools to engage customers and monitor your brand online.

Even if you’ve got a budget to hire a publicist, and marketing department, arm yourself with these valuable knowledge tools so you know who to hire, can be an active participant in the process, and when you’re being taken for a ride.

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